There are times when you want to blend into the crowd and times when it pays to be memorable. Attire is an easy way to do that and your attire reflects to the world what you want to happen.

What you wear doesn’t need to scream “look at me” unless you want it to. Like Lady Gaga and Madonna. Screaming clothes can be a great gimmick that certainly worked for these 2 smart business women. If that is part of your plan then I applaud you and would love to help.

But you can also wear clothing that fits, that complements your colors and you can wear silhouettes that emphasize all the right things to be memorable in a different way. You can take just a moment to put on a little makeup. You can seek out a new hairstyle and find the perfect stylist to execute it.

Your style is your own. Make it memorable.

What times matter for you to be memorable?